The Business of Business Cards

Just because we live in a world where being digital is almost like a requirement to whatever we do every day doesn't mean handing out business cards is old fashion. They may be just a small piece which contains your information but they could start something big.

Business cards hold business information about an individual or company. For some, business cards are road to opportunity. There are many things that may result from it like you may land a job, get a business partnership or create a network of people that will become your client who will patronize your products and services.

When you hand out a card you just don't hand it out because anyway you have plenty of it on your pocket. You wanted to have that connection to that person on a personal level. This can never be replaced by any social networking sites or any digital form of connecting with people.

For you to be remembered by means of your business card, vital information should be found on it. As proven the following information is what people are looking out for any business cards.

* Company logo or Company Tagline

* Giver's Name and Job Title

* Contact Information (such as street address, telephone number, fax number, emails address)

* Website

* You may include your social media sites like Facebook, Twitter and LinkedIn.

Because a good business card is an extension of your brand that will leave a lasting impression to the other person you're giving it to then it must be of high quality. It should be like when you hand it out it will not just remain as a crumpled piece on their bags or worst will just be thrown away.

Besides putting all your information on the card the characteristics of it must fit what is essential. First thing is to consider the "text" that you will use. Give a thorough thought of it as possible. Remember you will put necessary information on your card. Too small font may result to it not readable anymore. Test as many texts as you want being making a decision.

Next consideration is the “colour”. We all have our favourite colours but that doesn't mean it has to reflect on our business cards. You don't just put what you love to see but you need to put a consideration on is the nature of your business. Example is if you are on the artistic side of business the colour should be playful and that should surely tell what you are into. If it is more on professional business you may use plain colours like white, ivory or grey.

After thinking through what needed information you should include on your business card, the text and colour you want to use, next big thing is the “design”. This is where almost all people realize what a challenge it is to put everything together. The arrangement and the colour combination must meet the kind of business you are venturing into. 

If designing is a challenge the next best thing to do is look for professional who will help you achieve the best business card for the future of your work and business. For the best designers and printer of business cards in Brisbane, Copy Cat Print is your best alternative. We print different types of business cards for as low as $40. We have different types from uncoated to cello glazed, foiled, metallic, and embossed among others. We would love to sit with you and talk about the best design of your card.

If you are specially looking for printers of business cards in Brisbane please call us at 1300 COPY CAT.

Fly Higher With Your Flyer

We normally see people handing out a piece of paper every day and admit it some won't bother reading what's on it; some will just throw it away or just tuck it inside their pockets or bags. There are so many reasons why people do this, maybe they are very busy, in a hurry or not interested. Somehow maybe it is also because of the presentation, perhaps. These papers are by the way called, flyers.

As flyer is just one of the many forms of paper advertisement which is handed out and or posted or distributed in public place, given out to individuals. Some maybe photocopied and some are glossy and full of colours.

Although people are hooked up to everything online but flyers still play a big role in doing business. Social media sites are a good avenue for advertising a product or promoting an event, yes. Email is also something else because there you can send a blast to your contacts without sweating it out on the streets. But never underestimate the power of handing out flyers for it is still considered as one of the springboards of making your business grow.

This piece of paper gives a personal touch in reaching your audience. Handing it to them with a smile on your face and a little talk about the product or event you are promoting is an avenue to give details exactly coming from you. You can hand it door to door, in the street or inside a store. Some also insert flyers to newspaper.

A flyer is also something that is tangible. Because people are busy, we have the tendency to forget what we have read and see. Even when we were told something about a product or event we may forget that out of the many things we think and do every day. With flyer you are sure that these people will hold it physically. People can always go back and check what is on it. You are now halfway across your goal of making your business grow. So it is very critical that the design of your flyer is something eye-catching and interesting. All the information must be included because surely you don't want your future customers be left hanging.

Everybody loves a freebie! You may include a coupon code or a discount of some sort with your flyers. Nothing is as appealing as seeing a big 30-40% discount boldly printed on your flyer. But this still depends on your marketing strategy. However if you are a starting business and wants to attract as many potential buyers as you want, try to play around with your flyers.

Copy Cat Print, a Brisbane printing company believes that having said all of that your flyer must be designed in a way that it's good for keeping rather than dumping. There must be a good organization of the information included in your flyer which can be done by using bullets, check marks or arrows. It must also have good graphics and a logo. Most important thing is making a statement by choosing the right theme. We have the tools to help you achieve all of these.

Being a Brisbane printing company for years now who specialises in print and design, we know we can do great things for you. Please call us at 1300 COPY CAT for your flyer printing needs.