Wednesday, October 12, 2016

Things That Should Not Be Present In a Business Card

As a person in the business world, you would need to have a business card. Quality Businesscards in Brisbane are vital to you since they serve as the primary source of contact from you to your potential client. Not only that, it is the first thing a client will look at when he chooses to do business with you. Business cards are important for future transactions. With your business card, you are advertising yourself or your company so it is best that you have a descent one in order to leave a good impression. We all know what makes a good business card but, have you thought of things that may make your business card look bad?

You may want to see the details of your business card. Can you actually read the details? Can you read the contact information? If not then you have a bad business card. The font and letters should be clear and easy to read. If you are having a hard time reading, it may mean one less client for you. Better change is as soon as you can. Make sure that the details are readable. Look for good Brisbane printers in case if it’s the printing company’s fault for having blotted colours or letters.


Are you reading more than you need to read? Is your business card filled with unnecessary details? Then that means your business card is no good. You must make sure to put only the necessary information. Giving too much information can make it uninteresting and clients may not like reading too much things. Be straight to the point when you make business cards. Be direct.

To have decent business cards inBrisbane, you must check the material of your business card. Is it sturdy? Does it crumple easily? If it does not then it is good. Do not settle for poor quality materials—they may be cheaper, but they will not last long. Next thing you will know is that your business card is tattered and torn without knowing the reason why.  Another mistake people make is that they choose glossy, shiny, glimmering materials for their business cards. Aesthetically it will look good but many people actually choose to write some notes on business cards and such materials won’t do them any good since one cannot write on them.

Are your business cards the same or do each of them look different? Put in mind that everything should be in uniform. You should create something that will embed in your clients’ minds. Having varied business card designs is an awful mistake. Not only you will lose your ‘personality’ but it will also confuse other people. Better stick to one design only and make sure it is consistent with other related things such as your logo, your website and the like.

Those are common mistakes people make so you better not follow them. Remember that a business card reflects you or your company so you better make it right. Think well before you start creating or re-creating business cards.

Monday, October 10, 2016

5 Steps to Choose a Printing Company

This article enumerates the steps to choosing a printing company, and lists the factors to consider when choosing a printing company.

This article aims to share with you some steps you can take in finding the best printing company you’re your printing needs. The truth is, there are hundreds of printing options in Brisbane. The question is, how can you be sure you are going to get the best out of your buck when it comes to quality printing in Brisbane. Your marketing and sales collateral will have a lasting image on your customers, and it’s best to execute it well! When it comes to the quality of your marketing collateral, you should not settle for anything but the best.

The steps below will guide you in selecting the right printing company.

1)      Visit their office - To get the best out of your print job, it’s best to visit the company’s premises yourself, examine their facilities, check their performance, ask them questions, talk to them, and get a feel of how they operate. Sometimes the look of their office reflects the quality of the work they do. Make sure you meet the handler of your account and assess whether there is good rapport between the two of you.

2)      Examine quality - don’t discount quality for a cheap price. Always request for samples of a printing company’s work, so you can visualize what you’re getting. See if the execution is up to par with your standard. Check for ink smudges or typos, as well as blurry images. Sometimes a cheap price comes with bad quality, because printing companies use cheap paper and ink to afford low-cost printing. To get the best calibre for your marketing collateral, choose a printing company in Brisbane that gives a good value out of your money.

3)      Check their customer service - Observe how well they manage your account. You need a company you can trust. Make sure they are honest and easy to get along with. They must handle clients well, and communicate well. In an ideal situation, the company should be able to take care of all your needs from print, collation, personalisation, storage, binding, and finishing. You can save a lot of time and money if you can get all these services in one company.

4)      Check the company’s track record - A little digging in a company’s website and online reviews can reveal a lot about a company. Don’t hesitate to ask previous clients for their opinions and recommendations. Utilize social media sites like Facebook and LinkedIn so you can get an overview of a printing company.

5)      Check the printing company’s eco-credentials - A printing company that disregards the environment could reflect poorly on your company. Find a printing company that considers environmental protection in their business.